Once again ‘Derby Book Festival’ has brought together and galvanised the city with a spirit of collaboration unique to Derby. The festival’s success is intrinsic on its indispensable partnerships with ‘Marketing Derby Bondholders’, as well as key cultural and educational pillars such as the University of Derby, Derby College and QUAD. This year’s festival is the culmination of hours of passion and enthusiasm ensuring Derby’s much deserved place on the cultural map.
For our Creative Director, Chris Redshaw, Derby Book Festival is a cause very close to his heart. Having led and developed the branding for the festival’s inaugural year Chris bought the project home to WDA; it was a new and rewarding challenge and are proud to be brand ambassadors, as well as one of the official media partners of Derby Book Festival.
We have built on the beloved identity, creating a new platform of branded communications, working alongside Codemakers who have developed the website and Status Social who ran this year’s social media campaign. In addition to the billboards, adverts and flyers we were especially proud of this year’s programme, which you will have seen popping up around the city, boasting an even larger spectacle of events, talks and readings, (with nearly 3,000 tickets sold last year thats no small task).
Working with the organisation, we have leveraged Derby’s love of the written word. This year really is offering ‘something for everyone’: a more inclusive festival with a greater focused calendar of kid’s events to inspire a new generation and a diverse community reach celebrating the universal power of culture and literature. The festival has captured everyone’s imagination encouraging an exceptional atmosphere of participation, with our Designer Tom Birch joining this year’s winners of the ‘Flash Fiction’ award providing further proof of how eager we all are to get involved. Derby Book Festival has cemented itself as a local institution in its own right.
“One thing is certain, everything you have done is spot on, highly professional and makes Derby Book Festival look amazing!” Sian Hoyle – Derby Book Festival
The festival runs June 3rd to 11th, be sure to check the programme of events if you’re not already attending.
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