WDA are pleased to announce the launch of Scorpion Exhausts all new website – the first key component of a planned extensive integrated marketing campaign which will start to roll out over coming months. The engaging new site marks the dawn of a new era for Scorpion who have a mission to re-establish the brand as a global leader in both 2 and 4 wheel categories within 5 years.

The new website has been re-built from the ground up, with design, copywriting, photography, coding, and search all completed by WDA. Packed with many exciting new products (including a whole new lineup of flagship ‘Red Power’ systems), the site has been designed to be simple to navigate with a nice clean interface in keeping with the new brand identity which was also created by WDA and revealed to the world last year.

The site has been created with future development and added content population very much in mind, and WDA plan to keep the site sticky by introducing a whole host of extra features and incentives over the coming months. Fans can already sign up to keep abreast of Scorpions various motorsport programs, and will soon be able to track their new mobile exhibition unit via the online calendar which will plot the movements of the new Scorpion roadshow, set to launch soon.

Connecting with customers

One of the most important aspects of the site was to convey to the customer what it means to own a Scorpion system. Positioning Scorpion in such a way that todays brand savvy riders and drivers could make an emotional connection was critical in re-igniting demand for the products. Adding the ‘brand’ page allowed us to directly communicate all that Scorpion ownership stands for; additionally we re-defined all the product categories so that customers understood individual range benefits and differences to make purchase decisions as clear and easy as possible.

Visit Scorpions new website www.scorpion-exhausts.com

Read more about the Scorpion rebrand here

Winning awards, sponsoring Porsche race cars, hanging out with the stars, ride outs through Europe, enjoying some top race hospitality, a little motocross at the weekend… It’s a tough job, but someone’s got to do it!

These are exciting times WDA. We had a great year last year, winning lots of new clients and producing strong work. Most importantly we are keeping our clients happy – proven in us achieving Recommended Agency Status recently.

Along with the fun, there’s some hard graft to be done to get WDA where we want it to be – recognised globally as the biggest and best automotive agency in the business.

If you would like to be a part of that vision then get in touch as we are currently looking to expand the team and are on the lookout for new business managers, account handlers, web designers / developers and PR executives.

If you would like us to consider your CV please send in pdf format (with examples of recent work if applying for a creative position) including covering note to: [email protected]

All applicants must have a minimum of 5 years experience relevant to the position applied for. No agencies please.